Email Marketing

Why Building An Email List Is So Crucial

Email lists are more important to your sales growth than social media. That’s kind of a bold statement to make in this day & age of social media, but it’s true. Now don’t get me wrong, I’m totally an advocate for social media – being that I’m on just about every popular platform – but …

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20 Ways To Improve Your Newsletter

Whether you’re delivering exclusive company news, showcasing new products, or simply sharing your expertise, your newsletter is one of the top key elements in communicating with your internet audience. In order to build or maintain a successful newsletter, keeping your readers interested and engaged is the most important factor. Take a hard, critical look at the …

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Creative Genius

How Colors Affect Your Writing Productivity

One of the best ways to increase your productivity as a writer is to discover the power of color in your workspace. Seriously, there’s actually a science behind this. It’s called color psychology, which ties each hue in the spectrum to specific thoughts, moods, and physical reactions. This concept is nothing new. Otherwise known as …

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